REGIONAL TRANSPORTATION AUTHORITY
Ricardo Sánchez, General Manager
For Immediate Release
 

 

Kristi G. Pena, Public Affairs Specialist

Office: 361-289-2712; Cell: 361-425-9920

FOR IMMEDIATE RELEASE

 

The Regional Transportation Authority Takes on TV

(Corpus Christi, TX, Thursday, February 7, 2008) – In late 2007 the Regional Transportation Authority wanted to start off the New Year in an upbeat mode, something very different to what had been done in the past.  RTA sought to focus in on education of the rider and non-rider.

New ideas were brought forward giving life to an outreach program called “Going Places Together” which is also the title for the television show to air this Saturday on the local FOX affiliate.  A total of six different shows will be produced for 2008, all covering various programs and departments within the RTA.  The first show displays personal interviews with staff, history on one of several transit stations and encourages people to take a second look at "The B".

Overall, the show is well put together highlighting just the right information needed to encourage the non-rider that public transportation is essential in our community and fun for the entire family.  The show also reinforces what the current rider knows, but includes reminders on additional programs available to them.

For Route Information in English or Spanish contact our Customer Center at 361-883-2287 visit the Trip Planner online.  For additional information or interviews feel free to contact Kristi Peña, Public Affairs for the RTA - 361-289-2712.
 

“Going Places Together”

Air Dates:

Saturday, February 9th @ 11AM

Friday, February 15th @ 12AM

(Future dates: TBA via website)

FOX – KUQI

Channel 3 on Time Warner

Channel 11 on Grande

Channel 38 on Direct TV

Channel 38 on Dish

###